If you're a fan of Bring Me the Horizon and similar metalcore bands, Drop Dead is the clothing brand you never knew you needed.
Established in 2005 by BMTH's frontman, Oli Sykes, the brand was quickly accepted into the scene and has been flourishing ever since. Originally, Oli was the main artist behind the brand's designs, but he has since partnered up with other artists and has even collaborated with big names like The Simpsons to release lines of merchandise catering to fans of both companies.
Drop Dead's mantra is simple: to create unique, high quality clothing for men and women, offering something for everyone. The prices may seem a little high at first glance, but trust me when I saw it's worth every penny. The clothes are definitely high quality and fit well.
With a warehouse in Sheffield and a quaint store on London's Carnaby Street, plus affordable shipping costs, Drop Dead is available just about anywhere. Their store sometimes does meet & greets or performances with other bands, and if you're there before a new line is released, you might even be able to attend the launch!
After ten years, the brand has been growing, and more and more people are associating the undead kitty logo with high quality clothes. Celebrities of all stripes have been seen in DD's clothes: whether it's Justin Bieber or Calum Hood (from 5 Seconds of Summer), Jamie Campbell Bower or Alex Gaskarth, a variety of people have been repping the brand the world over.